- There are a number of ecommerce seo tips your can implement to optimize your website to generate more traffic—such as by including calls to action and lead capture forms in the right places, providing the information your visitors are seeking, and making navigation easy and intuitive. Your goal when it comes to generating more website traffic is to be driving more qualified visitors to your site. That is, those who are most likely to convert into leads and customers. Ecommerce SEO tips are designed to generate traffic to your website to improve your rank which in turn juices more traffic. Although what you want to make sure is that the increase in traffic be associated with an increase in engagement as well. If your traffic is increasing but your conversion rates are decreasing, you’re not bringing in the right traffic. But everything is going to start with generating more and more traffic first.
I have gathered 12 ecommerce SEO tips for you to easily implement as soon as you need to generate more traffic to your shop
Every ecommerce website should have a sitemap. Make your sitemap is regularly generated and updated by your ecommerce system.. Prestashop-thirtybees comes with a fully loaded sitemap generator. Sitemaps are integral part of web development, especially if your website is an ecommerce one. In order for your online store to be visible to Google and other search engines, you must provide the search engines bots a map of all the contents in your store.Sitemaps are your instruction manual for search engine robots, on how you want them to crawl and read your contents. If your instructions are not clear, search engines are not going to be able to read your contents properly. For example, if you have a link to a content in your sitemap, that content must exist. If that content is no longer published, the search engine robot will keep on looking for it, then return a report saying, they couldn’t found your link. In time, it will give your website a negative reputation for bad links.
Additional source: build store sitemap for google search Implement Schema and structured data Make sure your pages are responsive Focus on link anchors Optimize alt-tags on images Research keywords Write unique product descriptions Keep content fresh Improve page relevancy Work on good site navigation Improve website speed Keep pages published Create Google My Business This is why Google My Business checks out as the best free website traffic generator. It: • Is free and easy to set up your listing • Allows you to show up for searches relevant to your business and location • Increases your visibility on a platform whose users have the intent to buy • Drives qualified traffic to your site and your store • Affords customers the opportunity to post reviews and even further boost your presence Getting ecommerce website traffic does not have to cost you monetarily, but it will require effort on your part. However, the effort you put in will equate to the quality of the traffic you generate. As mentioned above, there is no point in getting more traffic to your website if those visitors are not likely to engage with your pages, convert into leads, or become customers. - Integrate a referral program system into your shop easily with thirtybees ecommerce referral program to grow you customer base. To win new customers, it may be interesting to set up a customer sponsorship strategy. This recommendation-based system can bring you new buyers through your existing customers. Good thing is that, prestashop-thirtybees ecommerce comes with a native customer referral program modules that works like a charm.
But first let us get some useful info how a referral program is defined. If you don't know already:
A referral program is a deliberate, systematic way of getting people to make referrals to your business. Referral programs are often called word-of-mouth marketing, because they reward existing customers for sharing and incentivising new customers to try out your brand.
Referral program are like Sponsorship Program. One customer refers a friend and both he and his referred friend gets rewarded for it in their next purchase.What is the idea behind ecommerce customer referral program?
The idea behind referral programs is to motivate your existing customers to earn credit on your shop by encouraging them to recommend you to their friends. This method can work as long as you already have a customer base and you sell products that you do not buy once in your life (the consumables are still best for you. Affiliation, because you have to buy them regularly). However, it would be a mistakes for some shop owners to think sales will be go up exponentially, because because you run the referral program. To take advantage of this process it is necessary to define rules where everyone wins . The most important thing is to explain to your customers how it works. In my opinion, you need a complete CMS page that explains the details of the process with illustrations.Why would Customer Referral Program work?
One possible explanation among others why referral programs might lead to higher customer profitability and loyalty is called social enrichment. Essentially, this explanation is that the bond that initially exists between the referrer and the referred-customer is an important part of why the referred-customer is committed to the business.When running an ecommerce referral program, remember these three very important points:
#1. Give people a self-serving reason to WANT to talk about your product and refer you. If what you offer is uninteresting, people wont refer it. So, make a compelling reason for them to refer. #2. Make it really easy for your customers to refer you and they'd be happy to do it! #3. Get influential people to endorse you. There are "influencers" who can bring you new buyers (because they are looking for ways to save money). I see a lot of shops and yet, I seldom see them highlighting affiliate program. While it is not complicated to use, only a few really explains how this work to customers. In fact, if you do this, go extra further and make a video that explains your approach, why you put this program in place and why everyone is a winner (to reassure them too).How to implement Customer Referral Program in prestashop-thritybees ecommerce?
Remember that the main concept of the ecommerce referral program is to reward customers for referring a new customer, and at the same time giving incentive to referred friends who signs up.Installation of the Prestashop sponsorship module
Let us start with the installation of the customer referral program module. Login to your back-office dashboard. Go to the Modules and Services menu, and search for "referral". It should display a page like the one below. Click the install button. When the installation process is done, it should redirect you to the configuration page automatically, like so. In the configuration page, there are a couple things you need to do to make this module really work for your ecommerce store. The minimum number of purchase and the number of friends to refer which refers to your customers account page referral section. The default values are all good. You don't need to change anything here, except for the description at the bottom. Creating dummy addresses on ClipMail for test accounts. Two possible methods: - mention of the sponsor manually via registration - mention of the sponsor via invitation by e-mail Write clear terms and conditions to avoid conflict. This process works well in evenings at the Tupperware . Remember to explain on your online shop, the progress of the process. - Integrate a referral program system into your shop easily with thirtybees ecommerce referral program to grow you customer base. To win new customers, it may be interesting to set up a customer sponsorship strategy. This recommendation-based system can bring you new buyers through your existing customers. Good thing is that, prestashop-thirtybees ecommerce comes with a native customer referral program modules that works like a charm.
But first let us get some useful info how a referral program is defined. If you don't know already:
A referral program is a deliberate, systematic way of getting people to make referrals to your business. Referral programs are often called word-of-mouth marketing, because they reward existing customers for sharing and incentivising new customers to try out your brand.
Referral program are like Sponsorship Program. One customer refers a friend and both he and his referred friend gets rewarded for it in their next purchase.What is the idea behind ecommerce customer referral program?
The idea behind referral programs is to motivate your existing customers to earn credit on your shop by encouraging them to recommend you to their friends. This method can work as long as you already have a customer base and you sell products that you do not buy once in your life (the consumables are still best for you. Affiliation, because you have to buy them regularly). However, it would be a mistakes for some shop owners to think sales will be go up exponentially, because because you run the referral program. To take advantage of this process it is necessary to define rules where everyone wins . The most important thing is to explain to your customers how it works. In my opinion, you need a complete CMS page that explains the details of the process with illustrations.Why would Customer Referral Program work?
One possible explanation among others why referral programs might lead to higher customer profitability and loyalty is called social enrichment. Essentially, this explanation is that the bond that initially exists between the referrer and the referred-customer is an important part of why the referred-customer is committed to the business.When running an ecommerce referral program, remember these three very important points:
#1. Give people a self-serving reason to WANT to talk about your product and refer you. If what you offer is uninteresting, people wont refer it. So, make a compelling reason for them to refer. #2. Make it really easy for your customers to refer you and they'd be happy to do it! #3. Get influential people to endorse you. There are "influencers" who can bring you new buyers (because they are looking for ways to save money). I see a lot of shops and yet, I seldom see them highlighting affiliate program. While it is not complicated to use, only a few really explains how this work to customers. In fact, if you do this, go extra further and make a video that explains your approach, why you put this program in place and why everyone is a winner (to reassure them too).How to implement Customer Referral Program in prestashop-thritybees ecommerce?
Remember that the main concept of the ecommerce referral program is to reward customers for referring a new customer, and at the same time giving incentive to referred friends who signs up.Installation of the Prestashop sponsorship module . Creating dummy addresses on ClipMail for test accounts. Two possible methods: - mention of the sponsor manually via registration - mention of the sponsor via invitation by e-mail Write clear terms and conditions to avoid conflict. This process works well in evenings at the Tupperware . Remember to explain on your online shop, the progress of the process. - Integrate a referral program system into your shop easily with thirtybees ecommerce referral program to grow you customer base. To win new customers, it may be interesting to set up a customer sponsorship strategy. This recommendation-based system can bring you new buyers through your existing customers. Good thing is that, prestashop-thirtybees ecommerce comes with a native customer referral program modules that works like a charm.
But first let us get some useful info how a referral program is defined. If you don't know already:
A referral program is a deliberate, systematic way of getting people to make referrals to your business. Referral programs are often called word-of-mouth marketing, because they reward existing customers for sharing and incentivising new customers to try out your brand.
Referral program are like Sponsorship Program. One customer refers a friend and both he and his referred friend gets rewarded for it in their next purchase.What is the idea behind ecommerce customer referral program?
The idea behind referral programs is to motivate your existing customers to earn credit on your shop by encouraging them to recommend you to their friends. This method can work as long as you already have a customer base and you sell products that you do not buy once in your life (the consumables are still best for you. Affiliation, because you have to buy them regularly). However, it would be a mistakes for some shop owners to think sales will be go up exponentially, because because you run the referral program. To take advantage of this process it is necessary to define rules where everyone wins . The most important thing is to explain to your customers how it works. In my opinion, you need a complete CMS page that explains the details of the process with illustrations.Why would Customer Referral Program work?
One possible explanation among others why referral programs might lead to higher customer profitability and loyalty is called social enrichment. Essentially, this explanation is that the bond that initially exists between the referrer and the referred-customer is an important part of why the referred-customer is committed to the business.When running an ecommerce referral program, remember these three very important points:
#1. Give people a self-serving reason to WANT to talk about your product and refer you. If what you offer is uninteresting, people wont refer it. So, make a compelling reason for them to refer. #2. Make it really easy for your customers to refer you and they'd be happy to do it! #3. Get influential people to endorse you. There are "influencers" who can bring you new buyers (because they are looking for ways to save money). I see a lot of shops and yet, I seldom see them highlighting affiliate program. While it is not complicated to use, only a few really explains how this work to customers. In fact, if you do this, go extra further and make a video that explains your approach, why you put this program in place and why everyone is a winner (to reassure them too).How to implement Customer Referral Program in prestashop-thritybees ecommerce?
Remember that the main concept of the ecommerce referral program is to reward customers for referring a new customer, and at the same time giving incentive to referred friends who signs up.Installation of the Prestashop sponsorship module
Let us start with the installation of the customer referral program module. Login to your back-office dashboard. Go to the Modules and Services menu, and search for "referral". It should display a page like the one below. Click the install button. When the installation process is done, it should redirect you to the configuration page automatically, like so. In the configuration page, there are a couple things you need to do to make this module really work for your ecommerce store. The minimum number of purchase and the number of friends to refer which refers to your customers account page referral section. The default values are all good. You don't need to change anything here, except for the description at the bottom. Give it simple description and then click Save to save your work up to here. Creating dummy addresses on ClipMail for test accounts. Two possible methods: - mention of the sponsor manually via registration - mention of the sponsor via invitation by e-mail Write clear terms and conditions to avoid conflict. This process works well in evenings at the Tupperware . Remember to explain on your online shop, the progress of the process. - Integrate a referral program system into your shop easily with thirtybees ecommerce referral program to grow you customer base. To win new customers, it may be interesting to set up a customer sponsorship strategy. This recommendation-based system can bring you new buyers through your existing customers. Good thing is that, prestashop-thirtybees ecommerce comes with a native customer referral program modules that works like a charm.
But first let us get some useful info how a referral program is defined. If you don't know already:
A referral program is a deliberate, systematic way of getting people to make referrals to your business. Referral programs are often called word-of-mouth marketing, because they reward existing customers for sharing and incentivising new customers to try out your brand.
Referral program are like Sponsorship Program. One customer refers a friend and both he and his referred friend gets rewarded for it in their next purchase.What is the idea behind ecommerce customer referral program?
The idea behind referral programs is to motivate your existing customers to earn credit on your shop by encouraging them to recommend you to their friends. This method can work as long as you already have a customer base and you sell products that you do not buy once in your life (the consumables are still best for you. Affiliation, because you have to buy them regularly). However, it would be a mistakes for some shop owners to think sales will be go up exponentially, because because you run the referral program. To take advantage of this process it is necessary to define rules where everyone wins . The most important thing is to explain to your customers how it works. In my opinion, you need a complete CMS page that explains the details of the process with illustrations. There are "influencers" who can bring you new buyers (because they are looking for ways to save money). I see some shops Prestashop and yet, I have never seen a highlight of an affiliate program, it is not very complicated just explain to your customers "How does it work? ". It may be interesting to make a video that explains your approach, why you put this program in place and why everyone is a winner (to reassure them too). In the program The concept ? Give vouchers to those who bring you customers. Installation of the Prestashop sponsorship module . Creating dummy addresses on ClipMail for test accounts. Two possible methods: - mention of the sponsor manually via registration - mention of the sponsor via invitation by e-mail Write clear terms and conditions to avoid conflict. This process works well in evenings at the Tupperware . Remember to explain on your online shop, the progress of the process.
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