What is SMA – Shoptech Media Analytics?

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Welcome to the SM(Shoptech Media) Analytics!

SM Analytics is a web analytics software platform for ecommerce websites. It provides detailed reports on your online store and its visitors, including the search engines and keywords they used, the language they speak, which pages they like, the files they download and so much more. SM Analytics is PHP MySQL software which runs along side Shoptech Media ecommerce. You can use SM Analytics right after installation of our system. You do not have to copy and paste codes and tags on your website. You basically control everything about your ecommerce website analytics. If you need professional help to make the most out of SM Analytics, get in touch with the SM Analytics experts.

How is SM Analytics different to Google Analytics and other web analytics tools?

Why choose SM Analytics? One of the principle advantages of SM Analytics is that you are in total control of your website’s data. Unlike remote-hosted services (such as Google Analytics, Webtrends or Adobe Analytics), you host SM Analytics on your own server and the data is tracked inside your Mysql database. You literally own the SM Analytics!

Because SM Analytics comes with your installation of Shoptech Media ecommerce, you enjoy full control over your data. You can access the data easily via the SM Analytics APIs. Advanced users can use Custom Dimensions, Segmentation, or even run manual queries on the database in order to build advanced reports. SM Analytics can be used to measure your websites, your mobile applications, your software applications, and can also be used on your intranet portals and intranet websites.

Your Data is Secure with SM Analytics

SM Analytics also protects your visitor privacy with advanced Privacy features. When using SM Analytics for Web Analytics, you ensure that your visitors behavior on your website(s) is not shared with advertising companies.

No sampling of data of Data with SM Analytics. SM Analytics always report all of your data and will not filter out some. You see the real performance of your ecommerce store right in your back office dashboard! There is no data limit with SM Analytics!

If you are already using Google Analytics, you can import your historical data and reports in SM Analytics, see our Import Google Analytics data user guide to get started.

How does SM Analytics work?

SM Analytics comes with the installation of shoptech media ecommerce system. It is coded in PHP and uses MySql. SM Analytics runs automatically after installation. SM Analytics will then record the activity across your website within your database. SM Analytics aggregates this data to provide detailed web analytics reports about your visitors, page views, referrer information, search engine keywords, Ecommerce, campaigns and much more! No more manual insertion of codes to your website!

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